
CREATIVE STRATEGY + PRODUCT DESIGN
Work grounded in concept, visually distinctive, and built to cut through.
M A R K E T I N G
Not your average marketing bear.
Bringing a cross-disciplinary design background into marketing, I see what others miss—shaping campaigns that say it right, look the part, and stick.
P R O D U C T D E S I G N
With a master’s in product design, I create sculptural, functional objects—driven by hands-on material exploration, technical precision, and a deep connection to both brand and user.
A B O U T
CREATIVE DIRECTION & EXPERIENCE
CREATIVE DIRECTION & EXPERIENCE
Chronically creative. Constructively relentless.
The pressure tester your team silently craves, the detail obsessive who won’t stop until it’s right. A collaborator who pushes past good into unforgettable.
Fifteen years of concepting campaigns, designing products, and reimagining spaces have sharpened how I think, lead, and execute—tackling challenges from every angle and crossing mediums to deliver work that resonates.
It’s not about tropes or making things look ‘pretty.’ It’s about swan-diving into the mess, uncovering what’s real and compelling, and shaping it into products, experiences, and campaigns that people connect with—work that brands can build on.
While my primary focus is marketing and product design, I’ve also led spatial design projects and contributed to pro bono causes I care about. Whether managing complex design-build projects or collaborating with fellow creatives, my work demonstrates strategic vision and personal commitment.
FEATURED IN:
FEATURED IN:
C O N T A C T
I’M THINKY — I design, redesign, write, rewrite, re-envision, iterate, cull, refine, and cull again, test, present, learn, adjust, implement — AND I DELIVER.
Eager to be part of a team again, I’d love to hear from you.
What clients say—across disciplines and project types.
Valerie took my rough ideas and turned them into a visual identity that was bold, smart, and completely on brand. She captured the exact tone I was after—retro, punchy, and empowering—without ever feeling cliché.
– Angie B., CEO, Brinkley Training
Beautiful design, high-quality work with exquisite attention to detail.
– Tanja H., Collector
Valerie understood our style and helped us stay on budget. She was willing to put in the time and effort to help make our dream home a reality.
– Madeline M., Interior Design Client